BLOGGED PHILIPPINES

When San Miguel Corporation took over the helm of managing PAL and PAL Express (then Airphil Express), they decided to merge the operation of the two airline companies. Though the two airlines have been long-time sister companies, they have operated almost independently until Lucio Tan sold his majority stake to San Miguel . PAL Express was named Airphil Express before San Miguel acquired PAL The result of the consolidation is immediately evident. First, Airphil Express changed its name to PAL Express. Second, PAL Express stopped all flights that are common with PAL (e.g. Manila-Cebu). Then just recently, PAL Express suspended 35 Express inter-island flights leaving inter-island travelers with no other choice but Cebu Pacific.

Update: Latest PAL and PAL Express Monday Madness can be viewed at this Airline Promos Page . Remember the old PAL Midnight Sale? For those who don't, it is a promotion of Philippine Airlines wherein they offer cheap fares to certain destinations and travel dates every Sunday midnight until 6 in the morning. I still remember the first one back in 2011. PAL's website was inaccessible for almost three hours due to the flood of internet traffic to their servers. Many were irritated, even angered by the unprepared airline company. Slowly though, the succeeding midnight sales becomes more stable.

Starting today, March 15, 2013 Airphil Express will be known as PAL Express. The move is in line with the strategic alignment of airline businesses owned and operated by San Miguel Corporation. PAL Express (Photo credit: Wikipedia ) Last April 4, 2012, diversified conglomerate San Miguel Corporation bought 49% controlling stake in Philippine Airlines (PAL) from Lucio Tan's holding company. The $500 Million deal included Airphil Express. Summary of Changes What can we expect from the re-branding? Well, its not just the name that will change but more is involved. Here are some of them: PAL Express passengers can now earn miles PAL Express passengers will be served with complimentary snacks and reading materials PAL Express website is now www.flypalexpress.com PAL Express airplanes will now display a similar logo as that of Philippine Airlines What will not change? PAL Express will remain as a low-cost carrier and will continue to offer pro...