IHOP Philippines is Now Open!

Finally, IHOP Philippines is here!

International House of Pancake (IHOP) is now in the Philippines. The first day of its operation happened last February 14, 2013. And this is not just the first in the country, it is the first in Asia. Local company Global Restaurant Concepts Inc got the first franchise of the popular restaurant and brought it to the Philippine market.

IHOP specializes in breakfast foods such as pancakes and omelets. It originated in the United States and recently started their global expansion, opening franchises in Dubai and Metro Manila, Philippines.

IHOP Philippines vs Other Fast Foods

IHOP Philippines will compete against other fast food companies in the country led by Jollibee and McDonald's. Both companies offers breakfast value meals at a decent price.

But IHOP it is more directed to competing against Pancake House whose business focuses on selling pancakes and waffles. But together, both companies will serve an alternative to Filipinos whose breakfast meals are mostly rice-based.

IHOP Philippines' first branch is at the Ground Floor of W Bonifacio Global City (formerly known as Fort Bonifacio), a bustling commercial district in Taguig City, Metro Manila.

Since IHOP focuses on breakfast foods, they are open from 6AM to 2PM Sundays to Thursdays. But on Fridays and Saturdays, they are open 24 hours.

No Reservations and Deliveries

IHOP Philippines currently don't accept reservations or deliveries. But that may change in the future as the restaurant expands its reach to more Filipinos.

You can contact IHOP Philippines through the following:

Twitter: @IHOP_PH

Facebook: IHOP Philippines

Email: marketing@globalresto.com

Website: www.ihop.com (US only)

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